social media MARKETING
Training by Industry Experts
Social Media Marketing is all about getting your business products or services onto various social media platforms such Facebook, Instagram twitter, and so on. It helps you to connect with your audience to build your brand name or even drive website traffic. Ultimately, its main goal is to generate users that will share your business among their social network to help increase brand exposure, broaden customer reach and drive them to purchase your products or services.This includes publishing relevant content, hearing out and engaging with your followers, analyzing your results and running social ads on their respective platforms.
If you want to be successful with your social media marketing, you will practically enjoy this course! You will learn the concepts and techniques that we had exactly used and worked for us. We will train you to construct highly converting ads with Facebook and Instagram. Each of the social media platforms will be discussed along with practical methods to run ads based on suitable campaigns. We will also provide you with the latest tips that can be used while posting content, using hashtags, promoting your brand name, engaging your audience and much more.The Social Media Marketing course at Rolla Academy is designed in a job oriented fashion which includes practicals and assignments that you can work on and gain skills in the area to get you ready for the job.
The following groups can take up this program:
- Professionals who are beginner to this field. Those who are not familiar working with social media platforms for their businesses or the company they are employed in.
- Higher secondary and college students who are looking for entry level jobs or part time jobs as social media marketing specialists.
After completion of the course, you will be able to:
- Understand social media marketing concepts and its various platforms.
- Build a social media marketing strategy based on the business being worked on.
- Create Facebook and Instagram Pages for your business.
- Identify your target audience and define them based on their demographics, interests, behavior or even the devices they had used to connect with your business page.
- Optimize your Facebook and Instagram Business Pages.
- Create and Manage Facebook Ad Account.
- Create Facebook Ads that generate revenue.
- Improve your Facebook and Instagram Marketing strategies for your business growth.
- Display your ads in front of audiences that would be interested in your products or services.
- Understand the concept of Inbound Marketing and its strategy.
- Analyze your ROAS (Return on ads spends) and accordingly evolve new marketing strategies.
- Design a marketing funnel using custom audience.
- Understand important tips used by successful freelancers and social media marketing strategists.
- Get leads for your business.
- Create campaigns for Facebook Page likes and Instagram followers.